AP3 / Tools
Free tools to find where revenue leaks.
Free, self-serve tools from AP3. Each gives a directional read to investigate. None replaces looking at your actual records, which is what AP3 advisory does.
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Revenue Constraint Index
Answer 27 questions across nine parts of your revenue system to see which one is most likely dragging on your pipeline.
Strategic Probability Model
Explore a commercial decision with weighted assumptions, expected value and downside. A planning tool, not a prediction.
Acquisition & Ad Economics
Check ad contribution, break-even acquisition cost and test spend, then plan your funnel and monthly media budget.
Ad Diagnostics
A quick check on whether your current ads can pay for themselves. Part of the Acquisition & Ad Economics tool.
Want the same questions answered on your own numbers? see how advisory works or book a discovery.