AP3 / Advertising
Paid ads, run by one dedicated manager.
AP3 builds your paid advertising and assigns one Ad manager to your account. One person is accountable for your campaigns, from the first ad to the weekly numbers.
How it works
Scoping call
Your offer, your buyer, and what a customer is worth to you. We tell you honestly whether paid ads make sense yet.
Economics check
Before any spend, we check what each customer is worth against what ads can afford to cost, using the same method as our free Acquisition & Ad Economics calculator.
Build and launch
We build the ads and your Ad manager launches the campaigns.
Run and report
Your Ad manager watches the results, stops what is not working, and reports what the ads produced. Qualified leads go to your dedicated closer.
What your Ad manager does
- Sets up and runs your campaigns
- Watches results and acts on them
- Reports on what the ads produced
- Is your one point of contact
What we need from you
- A clear offer and a buyer in mind
- Access to the ad accounts and pages involved
- Someone ready to answer leads quickly, ideally your dedicated closer
What this is not
Paid advertising only. We do not handle your social accounts, organic posting or community. We do not close deals.
We do not promise leads, sales or revenue. Results depend on your offer, market, follow-up and measurement, and we agree what we will measure before spend begins.
Pairs with the rest of AP3
Ads bring inquiries. If those inquiries are lost in follow-up, a GTM engineer and dedicated BDR/SDR can work them, and advisory can tell you whether more spend is justified at all.
Questions
Which platforms do you run ads on?
We choose with you, based on where your buyers are. We agree the platforms in scope.
How much do the ads cost?
Pricing is set after the scoping call. We also tell you whether your budget can support a proper test.
Do you run my social media pages?
No. Paid advertising only.
Who follows up on the leads?
Your dedicated closer. AP3 does not close deals.
Do you work with companies outside the Philippines?
Yes. AP3 is based in the Philippines and works with companies worldwide.